000 00634nam a2200229Ia 4500
003 NORSU
005 20240530083456.0
008 240215s9999 xx 000 0 und d
020 _a0-273-65150-1
040 _aNORSU-Dum
_cNORSU-Dum
082 _a658.8 D77 2002
_2Third edition
100 _aDoyle, Peter
245 0 _aMarketing Management and Strategy
_cBy Peter Doyle
260 _bPearson Education Limited
_c2002
_aHarlow, England
300 _axviii, 446 pages, 25 cm.
500 _aIncludes index
650 _aMarketing
650 _aMarketing-Management.
942 _cBK
_2ddc
942 _2ddc
_cBK
999 _c21927
_d21927