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1.
Marketing: An Introduction By Philip Kotler & Gary Armstrong by
Edition: Fourth Edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Jersey Prentice Hall 1997
Availability: Items available for loan: NORSU Dumaguete (Main Campus) (1)Call number: Circ. 380.1 K84.

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2.
Principles of Marketing By Philip Kotler & Gary Armstrong by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Prentice-Hall, Inc. 2008
Availability: Items available for loan: NORSU Dumaguete (Main Campus) (1)Call number: Circ 658.8 K84 2008.

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