Sinha, Arun <br/><br/>
Sweet spot: how to maximize marketing for business growth 

 -  John Wiley & Sons, Inc.  2007 
<br/><br/> includes index 
<br/><br/><label>ISBN: </label>0-470-05143-6 
<br/><br/><label>Dewey Class. No.: </label>381 Si6 2007