00319nam a2200109Ia 4500008004100000040002500041082001400066100004000080245004200120260003500162300001200197230627s9999    xx            000 0 und d  aNORSU-SiacNORSU-Sia  a659.1 R71  aRossiter, John R. , & Percy, Larry  0aAdvertising and promotion management   bMcGraw-Hill Book Companyc1987  a6674 p.