Zikmund, William G. <br/><br/>
Business Research Methods 
by William G. Zikmund 
 - 2nd ed. 
 - Chicago   The Dryden Press  1988 
 - xvii, 715 pages; 24 cm. 
<br/><br/> includes appendix, glossary and index 
<br/><br/><label>ISBN: </label>0-03-012362-3 
<br/><br/><label>Dewey Class. No.: </label>GR/658.403072/Z6