Publicity on the Internet: Creating Successful Publicity Campaigns on the Internet and the Commercial Online Services (Record no. 21988)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00746nam a2200229Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | NORSU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240528011738.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240215s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0-471-16175-6 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | NORSU-Dum |
| Transcribing agency | NORSU-Dum |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.0284567 1997 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | O'Keefe , Steve |
| 245 #0 - TITLE STATEMENT | |
| Title | Publicity on the Internet: Creating Successful Publicity Campaigns on the Internet and the Commercial Online Services |
| Statement of responsibility, etc. | By Steve O'Keefe |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | John Wiley & Sons, Inc. |
| Date of publication, distribution, etc. | 1997 |
| Place of publication, distribution, etc. | New York |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiii, 401 pages, 24 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes appendix and index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Internet (Computer network) in publicity. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Internet advertising. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Inventory number | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | NORSU Dumaguete (Main Campus) | NORSU Dumaguete (Main Campus) | Circulation Section | 02/15/2024 | 41969 | Circ 659.0284567 1997 | NORSU000026477 | 02/15/2024 | 02/15/2024 | Books |