Essentials of Marketing Research
Kumar, V.
Essentials of Marketing Research by V. Kumar - 2nd ed. - New York John Wiley & Sons, Inc. 2002 - xix, 553 pages; 26 cm.
Includes index.
0-471-41235-X
658.83/K96/2002
Essentials of Marketing Research by V. Kumar - 2nd ed. - New York John Wiley & Sons, Inc. 2002 - xix, 553 pages; 26 cm.
Includes index.
0-471-41235-X
658.83/K96/2002